Nivea Nixes Rihanna; Katy Perry Goes Back to Black; And More…

August 8, 2012

Industry News

August 8, 2012  1:37 pm

Rihanna’s out as the face of Nivea after working with the skincare brand on its 100th anniversary campaign. Nivea CEO Stefan Heidenreich insinuated Rihanna’s lifestyle is a bit wild for the company’s wholesome image. “Rihanna is a no-go,” Heidenreich said. “I do not understand how to bring the core brand of Nivea in conjunction with Rihanna. Nivea is a company which stands for trust, family, and reliability.” Rihanna responded by tweeting a picture of Heidenreich captioned “No caption necessary.” [Telegraph]

Want to know how to get Kate Beckinsale’s perfectly tousled waves from Total Recall? The film’s hairstylist Johnny Villanueva gave Allure step-by-step instructions to achieve the look. Of course, all those Kérastase products, curling irons, and pins won’t give you Beckinsdale’s flawless genetics, but it’s a step in the right direction. [Allure]

In the past year, Katy Perry’s hair has been dyed nearly every color in a bag of Skittles. While the pop star has stuck to a saturated shade of purple the past few months, she’s back to black for her new Ghd ad campaign. The brand known for its straighteners, brushes, and other products tapped Ellen von Unwerth to shoot Perry sporting a variety of sleek hairstyles for the ads. [Fashion Etc.]

At this point, we all know about Ryan Lochte’s affinity for flashy grills, but the Olympic swimmer has a new favorite accessory— and it brings just as much bling to the table. Gillette sent Lochte a set of gold-plated, diamond-encrusted razors, which he proceeded to plug on Twitter (obviously). [@RyanLochte]

—Brittany Adams

Photo: Courtesy of Nivea

tags: Ellen von Unwerth, Johnny Villanueva, Kate Beckinsale, Katy Perry, Nivea, Rihanna, Ryan Lochte



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